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Why does Google have a Reseller program for Workspace (formerly G Suite)?

Google is product-focused and emphasizes product development over individualized customer support. As such, Workspace Resellers are helpful for small businesses that may require a more comprehensive level of assistance. Many of Google’s customers purchase Workspace through an Authorized Google Cloud Partner.

According to Google:

"Resellers provide essential services that allow customers to take maximum advantage of Google Workspace, ease the initial setup, migration, customization, and ongoing user experience."  

When you bring your subscription over to Cloudasta, you will have access to our migration application and expert customer support, with no change in your monthly costs.